ReceiptHero, a Tampere-based digital receipt solution startup, has raised funds from a number of investors including SuperHero Capital, SeedX VC, and LifeLine VC, and Asko Schrey, as reported in the press release. The investment will help ReceiptHero replace paper receipts, minimize environmental impact, improve merchant data analytics, and interface with existing POS systems, all of which is in line with rising European legislative backing.
About ReceiptHero
- ReceiptHero is expanding the data economy by simplifying the transition from traditional paper receipts to digital alternatives since 2016, with an emphasis on sustainability and responsible consumerism. The company uses new technology to encourage a greener approach to transactions, which benefits both consumers and businesses.
- ReceiptHero's platform works with both existing and new POS systems, providing secure, efficient digital receipt solutions that provide insights into consumer behavior while protecting data.
"When we founded ReceiptHero over 5 years ago we had to spend a lot of time heavily educating the market on what a digital receipt is. Fast forward to today we see a large amount of merchants inquiring about our service and they have a clear strategy on how they want to deploy digital receipts across their stores," Saku Pihlajaniemi, CEO of ReceiptHero, mentioned.
The benefits to merchants switching to digital receipts have never been clearer, and they are a major driving force behind the current investment. They include customer loyalty, seamless Integration, top-notch data security, eco-friendliness as well as automated expense management and other processes.
Investment details
ReceiptHero raised over $6.2 million (€5.7 million) in total capital before this announcement, with the amount of fresh investment not disclosed.
The round saw participation from SuperHero Capital, a Seed stage VC investing in insight-driven startups from Finland and the Baltics. The Australia-based Pooled Development Investment Fund SeedX VC, the Helsinki-based early-stage VC LifeLine Ventures, and the angel investor Asko Schrey also joined the financing.
This funding will support the startup's growth and expansion into foreign markets beyond Europe, with a solid pipeline of merchants, acquirers, and partner apps onboard.