Finnish startup Zero has secured $2.7 million in a pre-seed funding round to develop an AI-powered “zero-click” CRM. The round was led by 20VC, with participation from 20Growth, 20Product, Discovery Ventures, Illusian, Greens, and a number of angels. The startup shared the news on their website.
About Zero
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Zero is a Helsinki-based startup founded in 2024 by Tuomo Riekki and Santtu Koivumäki, who previously scaled Smartly.io to a $100M+ ARR martech leader. The startup develops a CRM & sales automation toolkit for tomorrow's high growth companies. Built upon a unified customer data layer powered by AI.
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Zero’s solution is a CRM (Customer Relationship Management) system built with a “zero-click” philosophy, aiming to automate many of the manual tasks that have become a burden in modern sales processes. By leveraging artificial intelligence, the platform promises to unify customer data, streamline workflows, and simplify outreach efforts.
The system will be designed to automatically gather, enrich, and maintain customer information, enabling companies to identify and engage with leads more effectively while reducing administrative overhead.
Investment details
The pre-seed funding was led by 20VC, with participation from 20Growth, 20Product, Discovery Ventures, Illusian, Greens, and angel investors such as James Hawkins and Irena Goldenberg.
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20VC is a fund created by Harry Stebbings, a well-known podcaster behind the "20 minute VC" podcast. The fund invests in early-stage companies in Software, FinTech, and Financial Services sectors, with a focus on Europe and North America.
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20VC has two funds, the pre-seed/seed offers tickets ranging from $100,000 to $3 million, while Series A offers tickets from $5 million to $15 million.
The funding will support the development of Zero’s AI-powered “zero-click” CRM, which in turn will streamline B2B growth operations by automating tasks like lead enrichment, buying signal detection, and outreach messaging.
