Estonian Siena Secondary Fund has acquired a stake in Booksy, a Polish beauty services marketplace powered by a category-specific mobile SaaS platform for beauty providers. The amount of the deal is undisclosed.

  • Booksy beauty booking app was founded by Polish entrepreneurs Stefan Batory (CEO) and Konrad Howard in 2014. To date, it has over 13 million and is operating across the US (its largest market), the UK, Poland, Spain, Brazil, South Africa and several others.
  • In 2021, Booksy raised a Series C round of $70 million from tier 1 investment funds like Cat Rock Capital, Sprints Capital, OpenOcean, Piton Capital, VNV Global, and many others with the aim of continuing rapid growth across different countries and product lines.

“We are thrilled to have our 1st investment in Poland — one of the largest countries in the CEE, which is well known for its technological talent base and growing startup ecosystem. We believe that Booksy has all the prerequisites of becoming the next Polish unicorn,”

commented Rando Rannus, partner of Siena Secondary Fund.
  • Siena Secondary Fund was founded in early 2021 in Tallinn and focuses on secondary market transactions in high-growth late-stage startups primarily from the Baltics and Finland, but also the rest of CEE and Scandinavia.
  • The deal with Booksy is the first for Siena Secondary Fund in Poland. The company has currently acquired stakes in several startups such as Bolt, Testlio, Starship Technologies, Veriff, Kry, TransferGo, and Printify.