itselectric, a Brooklyn-based electric vehicle curbside charging company, has announced its $6.5 million seed round. The investment was led by Failup Ventures and Uber and will help to support its deployments across seven cities in the United States in 2024.

  • Founded by Nathan King and Tiya Gordon, itselectric aims to pave the way for sustainable transportation with its approach to EV charging stations in cities by revenue sharing with building partners which install charging stations. Recently, itselectric won a $1.5 million federal grant from the Joint Office of Energy and Transportation as part of President Biden’s Bipartisan Infrastructure Reduction Act, bringing its pre-seed funding to $3.7 million.
  • The fresh round was led by Uber and Failup Ventures, a Finnish-American venture capital fund based in New York and Helsinki. Its typical initial investment is $200,000-$1 million with the capability to follow up with larger tickets. Recently, Failup also led a €1.5 million in a pre-seed funding for the Finnish AI startup ConfidentialMind.

Halogen Ventures, Partnership for New York City, Pulse Fund, Newlab, Gratitude Railroad, Tale Venture Partners, The Equity Alliance, Los Angeles Cleantech Incubator (LACI) Impact Fund, and The Helm, also participated.

itselectric has designed an innovative public charging solution that addresses the infrastructural barriers that cities face in the deployment of electric vehicle curbside charging. Their thoughtfully designed chargers are a highly scalable solution that will rapidly bring curbside charging to the millions of city drivers who park on the street and contribute to the nationwide adoption of electric vehicles,

Topias Soininen, general partner at Failup Ventures, said.

itselectric will use the investment to support its deployments across seven cities in the United States in 2024, including Boston, Los Angeles, Detroit, Jersey City, and San Francisco. It will also help itselectric’s curbside charging infrastructure will also help support Uber’s goal of helping rideshare drivers go electric